Thursday, February 22, 2007

Big Money, Big Money

The PayPerPost blog ad network has been connecting bloggers with advertisers for months now. Being a leader in the field, they've been experimenting with changes as they come along and pioneering new and exciting ways to benefit all parties involved. Things have continued to change as the market continues to figure out what to do with this new paid blogging beast.

One positive for higher profile bloggers is that now you can make even more money than before. If you qualify, you could make as much as $1000 for a single sponsored post. Of course, those posts aren't necessarily the norm, but there are more and more opportunities that are at price points like $35, $75, and $150. That kind of money is definitely worth the time spent blogging on something you might have written about anyway.

What does PayPerPost get out of the deal, you may ask? Well, of course, they take a cut as a fee for connecting bloggers with advertisers, but did you know that it's significantly smaller than some other companies doing the same thing? PPP only charges a 35% fee, leaving more money for the blogger and for advertisers to get more for their money.

In the interest of an honest marketplace, PayPerPost requires disclosure from all bloggers.


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